May 21, 2019

15 TIPS FOR INCREASING REAL ESTATE SALES AND REFERRALS

by Emily O. Nuguid


I've been working in the real estate industry for more than 12 years, and I handle real estate brokers and salespeople from north to south. I can say that I am very much aware of the attitudes and techniques of how they can communicate with their prospective buyer during their site presentation, negotiation, and closing. From my observations, I have finally come up with these tips.


1. Be very observant and keen on some important details given by your prospect buyer.

2. Ask right away who the main buyer is, where he or she is now, and with whom you are speaking. In this situation, you will know who you are going to deal with.

3. When you call the marketing staff of the developer, be sure that you know what you're asking for.

4. Always be ready to have a copy of marketing collateral, especially the latest inventories, because you will never know when your client will call you. The marketing staff of the developer nowadays send a jpeg copy of their inventories; save it immediately on your mobile phone.

5. Don't make it a habit to change your mobile number and e-mail address. Your previous buyer won't be able to contact you for their referral. You will lose a very great opportunity to have a new sale.

6. Make friends with the marketing staff of the developer so that they will immediately recognize you when you call them.

7. Be polite when you ask questions of the marketing staff of the developer. Remember, you are the one who needs information for your prospective client. Act professionally. Don't be so boastful.

8. Don't lose contact with your previous buyer. Call or text them, "Hello." If they have complaints about their house, it's better to assure them that you're there to help them.

9. If you requested a tripping vehicle from the developer, make sure that you informed them a day before your scheduled tripping. In this case, marketing staff will have enough time to arrange the schedule of their tripping vehicle.

10. If you're not familiar with the subdivision and you have scheduled tripping, visit the site one day before your scheduled date. Don't make yourself look empty- headed in front of your prospective buyer. You might get the best chance to close the sale if you do that.

11. Become familiar with Facebook Messenger, Viber, Skype, and other internet communication tools. Remember, it's 2020 now and some of your clients are working abroad.

12. Know and learn how to dress professionally when you have a client meeting. Let your buyer think that you're equipped with information so that they will trust you.

13. Attend seminars for personal development. Don't be stuck with your current knowledge. Explore.

14. Be very friendly and patient when it comes to assisting your buyer. Remember, you are the one who needs them most.

15. Know the latest buyer's promo so that you know what to offer. Remember, some of the buyers are looking for discounts and freebies.


I think I've listed the 15 most important things to consider as a real estate salesperson. It's up to you how to react. If you have comments, suggestions, or violent reactions, feel free to leave your message below. 

I hope those things will help you to become a very reliable, friendly, and professional real estate salesperson. For more real estate advice, please send a message to my personal Facebook account, EMILY NUGUID or send an e-mail to eonuguidrealty@gmail.com.

Thank you, and God bless you all!

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